States of Piauí, Alagoas and Pernambuco – Brazil
Xishuangbanna and Puer Project

300,000 trees planted in the northeast of Brazil

In the last 25 years, more than 55 million hectares of forests – covering an area the size of France – have been cut down in Brazil. The regions targeted by our reforestation projects are located in the states of Piauí, Alagoas and Pernambuco. These regions practice extensive ranching, and overgrazing has devastated the land. For 30 years, the NORDESTA organization has been combating the disappearance of primary tropical forests through reforestation and education operations.

Caudalie supports NORDESTA in its efforts to plant 300,000 native trees by the end of 2016 in order to create real forest corridors which will enable the return of biodiversity. The project also includes plans to reintroduce endemic bees are particularly well adapted to the pollination of local flora: Amazonian Meliponas. In addition to their essential action in the preservation of ecosystems, these bees produce an exquisite honey that local families can sell.